I guess that's kind of the philosophical debate at the heart of it. Kind of two schools of thought... You see teams do this a lot where they're basically clinging to the tail end of their "championship window" (if you believe in such a thing) and trying to squeeze out every last drop of potential performance from their team as constructed before blowing it up.
And then on the other side you have teams that are more or less okay with taking their licks for a year or two with the belief that they will be able to rebuild, reload, retool, whatever you want to call it...and put themselves in a better long-term position by embracing a couple of bad seasons in order to shed some salary, acquire draft capital, maximize contracts, what have you
I don't really know which is better or worse. I'd be interested in seeing if there's any research that points towards one "school" being more effective. My gut says that the first course of action is more consistent but probably runs the risk of being stuck in "good, not great" while the second is almost certainly more boom or bust.
Naturally, success is not ever guaranteed (even after loading up on top picks or whatever), and if you can at least make the playoffs you've got a puncher's chance. In that sense, maybe it is more effective to try and lean in to getting the most out of your existing roster with incremental improvements. But, then again....while the Steelers were technically a playoff team, they looked a LONG way off from being any contender. Like I said, Rodgers can win you games, but will he be *better* than last year? Elsewhere, Joe Burrow missed the majority of the season...and Lamar Jackson missed 4 games or so and had paced nearly a career-worst year in the games he did play. I would expect both the Bengals and Ravens to be better, too...
So it's a tough spot to be in. My gut feeling is that if you take the Steelers from last year, they need more than a few percentage points of improvement or "incremental gains" to be a serious threat, but hey, that's why they play the games. There is a part of me that thinks in a few years they will look back and say "Why did we waste that time with Rodgers, delaying the inevitable? We could've jump-started this rebuild two years earlier and ripped off the bandaid" or similar. But again....that's why they play the games