You guys do know that there's the very distinct possibility that he has already "won" the "contest", right?
For marketing purposes, EA has to make a contract with whoever is on the cover.
If they only do the contract after there is a voting, the player gets all the leverage. Can you imagine if he refuses to participate?
So, there's a big chance that all this voting is fake. They don't release the percentage of voting on the site, for everyone, do they?
I thought I saw florio talking about how Rodgers vs Woodhead (I think) was surprisingly close