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Most franchises hope to legitimize their efforts in a given era by winning a Super Bowl. The long-suffering Lions under CEO Tom Lewand aspire to do more than that. “Our focus is on getting better,” Lewand told WXYZ-TV. “Last year wasn’t good enough for us. Our goal is not to be a wild card participant. …You must be logged in to see this image or video!
Source: ProFootballTalk.com